KBC & KATE / DATA ART by FLORA MIRANDA

Stefan Garaleas

Head of Corporate Culture&Change @ KBC Bank&Insurance:

“As a data-driven company, we immediately recognized the connection between Data Art and KBC's approach. Our digital assistant Kate is at the center of our organization and connects all information, channels, and employees. This is why we found it so symbolic that Flora also included Kate at the center of her artwork and built her work around Kate's interaction with customers.”

The artwork will be exhibited at Het Steen in Antwerp at the ROUTER exhibition until the beginning of November 2023 and later at the KBC Headquarters in Brussels and Leuven.

CEGEKA and DATA ART by FLORA MIRANDA

Wendy Knaepen, Executive Director Cegeka

Kristel Demotte, Global Vice President Data Solutions at Cegeka & ICT Woman of the Year:

“Flora incorporates human emotions into her fashion designs. This is completely in line with our vision of using AI for the benefit of society. Our Data Solutions team created Billie, a virtual assistant that helps people around the world live better and easier. We co-created the art piece with Flora as an expression of who we are as a company. Aligned with our motto 'In close cooperation', Flora has crafted a beautiful generative design rooted in our AI data.”

The artwork will be exhibited at Het Steen in Antwerp at the ROUTER exhibition until the end of October 2023.

Geert Rottier, Chief Marketing Officer Cegeka

“CEGEKA is a company that emphasizes the practical utility of technology, keeping close to their client’s needs rather than pursuing innovation for its own sake.

"In close cooperation” is at the core of who we are. The promise to our customers is to be with them on their digital journey, guiding them along the way so they can grow and innovate. Using AI, Flora processed our data and brought the DNA to life. People really connect through emotions in a world that is digitizing and evolving so quickly.”

DATA ART by FLORA MIRANDA for S(n)TRACKERS at HET STEEN in Antwerp

Marc Stevens CEO S(n)TRACKERS:

“Economics is not an exact science: it is a mix of fact and psychology. The data-art concept of Flora captures this idea in a very original way. We are very happy to participate in this creative project. We learned some nice insights and promise we will always continue doing that. The artwork will have a prominent place in our offices after the exhibition“

Finances are replete with emotion. In the generative design project created with and for S(n)TRACKERS, Flora Miranda delves into the dissonance between facts and emotions.

The data visualization is translated into a woven textile.

The artwork will be exhibited at Het Steen in Antwerp at the ROUTER exhibition until the end of October 2023.

There are two reasons why the company realized this artification project. First of all, they want to support the launch of their new brand and connect it with the aura of art. Furthermore, they belief that data art and investing in shares have many similarities. Both processes require complex data and creative thinking to get a result.